The dark side of marketing

By Jose Ruizalba https://twitter.com/jruizdealba

We have discussed today, in the Module "Contemporary Marketing Challenges" the dark side of Marketing.

I showed my students the Call for Papers about the "Dark side of Marketing" Journal of Marketing Management and we had a very interesting debate discussion some of the proposed topics of the CFP.
http://www.jmmnews.com/the-dark-side-of-marketing/
@JMM_news

Looking forward to getting great ideas from them.